Market Linkages

ICL supports farmers to engage in market informed production.

Features

  1. Partnership with buyers to allow market informed production (contract farming )
  2. Establishment of produce collection centers to allow bulking of produce and consequently attract buyers. This increase their bargaining power
  3. Increased access to market information on price trends, demand and supply which informs production.

Benefits

  1. Guaranteed demand for the produce through contract farming
  2. Collective marketing which attract buyers allowing for a higher bargaining power

Customers

  1. Contract farming by Dagara Farmers in Laikipia County through BIDCO as the Marketer
  2. Partnership with Pannar Kenya Seeds Ltd for supply of Sunflower seeds
  3. BIDCO providing the market for sunflower produce